E-commerce, short for electronic commerce, refers to the buying and selling of goods or services over the internet. It allows businesses and consumers to conduct transactions electronically without the need for physical stores or in-person interactions. E-commerce platforms facilitate online shopping, payment processing, and order fulfillment, making it convenient for consumers to browse and purchase products from anywhere at any time.

Businesses can reach a wider audience and reduce overhead costs by operating online stores, while consumers benefit from a greater variety of products, competitive pricing, and the convenience of shopping from their own devices.